Lesson Plan, Other


In 1990, HBO, in a collaboration with Consumer Reports Television, aired the first of three half-hour specials about children and advertising. The programs pulled back the curtain on many of the techniques and tricks used in TV commercials. Since the programs were clearly teaching "media literacy" the programs became popular with teachers and media educators alike. Alas, the videos are no longer available, although some libraries may still have them on the shelves. Now, here, for the first time, it is available. I have created some critical thinking questions and links to video clips so that you can teach "techniques of persuasion" and more.


  • Arts > General
  • Information & Media Literacy > General
  • Language Arts > General

Education Levels:

  • Grade 3
  • Grade 4
  • Grade 5
  • Grade 6
  • Grade 7
  • Grade 8


"media literacy " "advertising " "toys " "persuasion " "advertising literacy"



Access Privileges:

Public - Available to anyone

License Deed:

Creative Commons Attribution 3.0


This resource has not yet been aligned.
Curriki Rating
'NR' - This resource has not been rated
'NR' - This resource has not been rated

This resource has not yet been reviewed.

Not Rated Yet.

Non-profit Tax ID # 203478467