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Do you remember the little black box replete with its trademark color stripes? It was the branding of Polaroid, a rather funny name, that sought to, and did, take on the giant of the film industry known as Kodak. This website, offered by the creative brain behind the campaign himself, Paul Giambarda, gives a great historical look at Polaroid and its fascinating history. The site, which is arranged as uniquely as Polaroid itself, essentially scrolls on and on down the main page, offering subtopics such as: Polaroid Package Design, Polaroid Dealer Ads, Polaroid Sunglasses, and more. Each section allows for visitors to submit comments as well. Of particular note is the correspondence by Ansel Adams to the Polaroid company which is offered at the top of the page.
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