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Convincing people to move to new places to encourage growth and development is about as old as the hills. Of course, the practice has gotten more sophisticated in the past hundred years, and glossy magazine features proclaiming âAmericaâs Top 100 Placesâ certainly add a bit of fire to the flame of boosterism and place-promotion. There are many cities that rely on these techniques to gain new and successful residents, and this fine digital exhibition created by Professor Robin Bachin of the University of Miami looks at how different groups of individuals promoted Miami over the past two centuries. The site starts with a good essay that introduces visitors to the practice of boosterism as practiced in and around Miami, complete with a nice selection of visual ephemera. Visitors can then proceed through a rather authoritative timeline that tracks a host of activities in and around Miami related to development and tourism from the early 1800s to the late 1990s. The site also contains thematic sections that address the advertising, architecture, environmental land use, and migration elements that came together to create contemporary Miami. For visitors whose interest in this subject is piqued by all of this, there is a nice bibliography that lists relevant books, websites, newspaper archives, and so on. Overall, this is a well-thought out site that could very well serve as a model for other institutions seeking to create similar sets of collections.
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